Senior Director, Field Marketing

Company: CCS Fundraising
Location: Chicago
Posted on: January 23, 2025

Job Description:

TITLE: Senior Director, Field MarketingLOCATION: Preference for candidate aligned with a primary regional office (New York, Boston, Philadelphia, Washington D.C., Baltimore, Miami, Chicago, Los Angeles)REPORTS TO: SVP, MarketingDEPARTMENT: MarketingTYPE: Full Time, RemoteThis position is not eligible for employer visa sponsorship.WHO WE ARECCS Fundraising is an international strategic fundraising firm that partners with nonprofits for transformational change. Since 1947, CCS has empowered many of the world's greatest organizations across sectors to advance some of the most important causes in history. We plan, manage, and implement programs and initiatives that achieve fundraising goals and mission impact.CCS provides tailored support to more than 700 nonprofit organizations annually. Headquartered in New York, the firm has over 600 professionals and 18 offices throughout the United States and Europe. Our people are our greatest strength. At CCS, you will join a diverse team of smart, passionate, and resourceful professionals who are driven by purpose and committed to performance.UNDERSTANDING THE ROLEWe are seeking an entrepreneurial and strategic leader able to build out a growing program and maximize the impact of a heightened level of investment in Corporate Marketing and business development. The Corporate Field Marketing function is headed into its third year of operation. Originally designed to better connect the work of regional and service-line teams with corporate strategy, the program continues to evolve to support the ongoing elevation of firm-wide marketing and business development initiatives.The Senior Director, Field Marketing will join this high-performing and fast-growing Corporate Marketing department, providing leadership to the Field Marketing team. This professional will be responsible for developing the overall Field Marketing strategy, in partnership with the SVP, Marketing, and implementing the program through a team of regional field marketers.RESPONSIBILITIES

• Conducting an analysis of the current field marketing program, evaluating effectiveness and isolating opportunities for enhancement
• Engaging with marketing, business development, and business strategy leaders to isolate program priorities for 2025 and beyond
• Developing the annual field marketing program strategy, including guiding strategies, field marketing roles, and KPIs for the following key activity areas:
• Events and conferences
• Brand, partnerships, and public relations
• Client communications and stewardship
• Digital media and innovations
• Content and thought leadership
• Planning, tracking, analyzing, and reporting on the effectiveness of regional marketing activities and ensuring that all marketing activities align with corporate strategy and guidelines
• Managing the field marketing team to drive successful execution of the program:
• Direct supervision of two current field marketers
• Recruitment and training of an additional field marketer (budget for Q1 2025)
• Establishing clear performance expectations for all team members
• Providing constructive feedback, coaching, and professional development to grow the skills of the team
• Directly leading the field marketing partnership strategy and implementation for CCS's new service lines
• Regularly communicating program goals, progress, and successes with regional partners and firm leadership
• Collaborating with the broader marketing team on overall program strategy, representing insights and perspectives from the fieldQUALIFICATIONS
  • A minimum of 8 years of experience in marketing or business development
  • Experience driving a collaborative marketing program, with field marketing roles preferred
  • Experience with program development, a plus
  • High degree of personal integrity and accountability
  • Outstanding interpersonal skills and the ability to build strong relationships with a variety of stakeholders, both internal and external
  • The capacity to discern overall trends and patterns, absorb different pieces of data, and synthesize the best path forward
  • Familiarity with the culture and structure of the nonprofit industry and/or fundraising practice preferred
  • An interest in and commitment to the mission and values of CCS Fundraising and its clientsCCS offers competitive benefits, a dynamic training program, resources, career advancement, mentoring, and networking opportunities. We are an Equal Opportunity Employer and strongly encourage a diverse pool of candidates to apply.SALARY RANGE: $105,000 - $120,000The exact salary varies within range based on years of relevant experience and education.
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Keywords: CCS Fundraising, Waukegan , Senior Director, Field Marketing, Executive , Chicago, Illinois